Our website building process.
Step 1. Getting to know you
At The Ad Cloud, we know that the most important part of any web design project is making sure it reflects you and your business. Planning and research are key – which is why we make sure we know what you want before we begin.
We use this first-hand research to identify your unique selling points, and analyse your competitors so you can stand out from the crowd. Our design team will use this information and present it in a clear and presentable way, so your visitors can read through your page with ease.
Through clever use of content organisation and wording, we make sure that your services and products are represented by the right keywords. This ensures that your website will rank highly in search engines.
Step 2. Design
This is where your vision starts to become reality. With more and more people browsing the web on high-resolution smartphones and tablets, it’s important to make a good first impression. At The Ad Cloud, our designers use only the best software to create excellent results.
With industry-leading skills in Adobe Photoshop and Illustrator, we can create stunning visual effects. Whether your visitors are browsing on a computer at home or zooming in with two taps on their tablet, your website will look stunning.
Our team will create a range of different designs, but you will have the final say, ensuring we work together to represent your product in the best possible way.
Step 3. Building the Website
Once you’ve approved the design of your website, it’s time to pass it over to our web developers. They’re the wizards who turn the design into a fully-functioning website.
We know how important it is for you to be able to update your website with ease once it’s live. Because of this, we tend to use CMS systems like WordPress, which have an easy-to-use interface behind the scenes.
The developers will build the site from the ground up, to ensure the structure and the pages are fully functional. You’ll even be able to access the site through our development server, and watch as it comes to life.
Step 4. Website Content
After your website has been designed and the framework built, it’s over to you. By logging into the CMS system, you can write web copy and save images exactly as you’d like them.
The systems we use are designed with simplicity in mind – so you should have no trouble navigating them and putting a personal stamp on your brand new site.
Of course, The Ad Cloud has its own content creation service that you can also make use of. All you have to do is give us the key information, and we’ll add SEO friendly copy to help you make the most of your new website.
Step 5. Testing
When your webpage is ready, we’ll test it on a wide range of different platforms to make sure it runs smoothly across the board. This is an important stage of the process – especially when you consider the sheer amount of variety web-browsers now have.
Visitors can come to your site from home or on the move, with their TV, their phones, and their games console. We’ll test every single page of your site to make sure it runs well and remains bug-free no matter where your traffic comes from.
And because the way people use the internet is always changing, we’ll always be there to help make sure your website offers a great experience.
Step 6. Going Live
After we’ve checked everything and you’re happy with how it looks, we’ll set your website live!
Our team will be on hand to make sure the launch goes as well as possible, and we can even set up a meeting with you to discuss ways to market the site now that it’s out in the world.
We can also help you monitor and measure the impact of your website, and ensure your visitors enjoy a seamless browsing experience.